Presentation and promotional materials for Institutions, Non-Profit organizations, etc.



Promotional literature for a prestigious charitable foundation

 

Project design, graphics, layout and production by
Widgets & Stone, Chattanooga, Tennessee.

This client demanded the utmost in dignified appearance to engage the interest of a sophisticated audience of philanthropists and investment managers. The theme of "building" (a community of investors) was selected, and I was asked to devise a Bible-verse approach for the text.

Using the client's old materials, I wrote fresh text and researched Biblical references relating to the subject of each section, following the designers' motif of "many workers contributing" to a structure (the backgrounds are blueprints for a cathedral.)

Text layout graphically shows the "builder" motif, requiring careful attention to character-count to fit the available space. Meeting layout restrictions while conveying the desired message made this project one of my most challenging.
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©1999, 2000 W. J. Laudeman, Chattanooga, TN. Updated: February 12, 2002 15:03